According to Eckhart Tolle in his best-seller book, “The Power of Now”;‘Humanity is sick’. What Mr. Tolle meant saying this is that each of every single person born as a complete human being fulfill by the whole spiritual truth, a complete sense of life, full of goodness and knowing what pathway he should take in his lifetime to elevate himself on spiritual evolution process.
When, this complete self-contained being, grows as a human entity surrounded by people widely developed by distorted truths, prejudices, twisted values and, as consequence of it all mixed, with very poor or with lack of the original goodness, he start its own process of losing his real inner being. He reaches up his adult life as sick as everyone else who couldn’t see this process growing within him. He ends up full of prejudices, twisted values, etc, etc, etc.
As a sick society, we believe that a successful life is displayed by having expensive cars, luxury products, big mansions and many others enviable consumer goods. Behind all of this comes the money. By extrapolation, who has succeed financially in his life is a person who also achieved happiness. This is the strongest expression of misunderstanding of life’s sense. Unfortunately, just a small number of people worldwide have jumped off this trail and search for happiness through different pathways.
This said story is the base of why “Corporate scandals and excessive compensation packages for rapacious CEOs have dominated business news during the past three years. Profiles of visionary corporate heroes have given way to cautionary tales about greedy villains, and public trust in business has plummeted” as cited by Laura D'Andrea Tyson, dean of London Business School, in her article ‘Good Works - With A Business Plan’ on Businessweek in may 2004. After found themselves lost on the happiness life search, people aim to achieve such distant state of mind, by making the more money they can, no matter the cost it might take for their health, their families, their friendships and frequently stepping over anything that might slightly being seen as a harm on their mad pursuit.
As we’ve been seen recently an increasingly movement toward social responsibilities actions taken by corporations, should we believe it is a transitory trend or a real behavioral shift? It is hard to answer this question as no one has a crystal ball to read the future. It seems to me that as the number of people being enlightened by new believes, detached from the pursuit of wealth, are clearly growing, we may be seen a real, not only corporate behavioral shifting, but a society as a whole entire changing.
The corporate behavioral changing is only happening as a cause of society's claim(playing its role as part of the enlightening process). However it's still hard to predict what is going to happen with these new truths and believes humanity is showing now. Major events, such as petrol war, ethnic manslaughter and other ugly actions might throw back in time society’s evolution reached to date. On the other side, the expanding perception of how badly men had treated the mother earth causing great and scaring risk to humanity future can accelerate the expected behavioral changing, reducing the risk of negative major events. Such scenario will strongly support society and corporations onto a major behavioral shifting during next few years. We must all do our part on the game as a small, but not least, part of this still sick society, demanding and acting responsibly in our own life or when we are playing as corporate representative. The change will always depend on our own attitudes.
In a more formal definition Social entrepreneurs are individuals with innovative solutions to society’s most pressing social problems. They are ambitious and persistent, tackling major social issues and offering new ideas for wide-scale change. Social Entrepreneurs are a more visible example of people who seek for career success achieving key positions but who decide to make their own part to society’s shifting onto a better living world.
As I consider myself an incorrigible optimistic l incline to believe this corporate changing is for real starting a win-win humanity game.
No comments:
Post a Comment